VIDEO: Gil Cisneros Releases Television Ad “Ticket”

Nov 22, 2023

FOR IMMEDIATE RELEASE: November 22, 2023

Contact: [email protected] 

VIDEO: Gil Cisneros Releases Television Ad “Ticket”

Commercial Showcases Cisneros’ Work Creating Educational Foundation To Help Students & Veterans, and His Record Of Standing Up To Special Interests

Covina, CA – Today, Veterans and Education Advocate, former Under Secretary of Defense, and Los Angeles County Congress Member Gil Cisneros released a new campaign television ad showcasing how Cisneros, a Navy veteran and shipping manager, used his winning lottery ticket to create an educational foundation that provides scholarships to students and veterans across the San Gabriel Valley.

Cisneros, who represented Los Angeles County in Congress and went on to serve as Under Secretary of Defense for Personnel & Readiness, speaks directly to his efforts on how he stood up to special interests, fought to lower costs for working familes, pass common sense gun safety laws, stop sexual assault in the military, and protect a woman’s right to choose.


The ad comes on the heels of endorsements from the California Environmental Voters, League of Conservation Voters, SEIU California, and the Congressional Hispanic Caucus political action arm BOLD PAC

The advertisement will run on digital and streaming devices across the district.


Gil Cisneros is the former Under Secretary of Defense for Personnel and Readiness, and the Military’s Chief Inclusion and Diversity Officer.  A former U.S. Naval Officer, Gil was awarded the Navy Commendation Medal, Navy Achievement Medal (2), the National Defense Medal, and the Armed Forces Expeditionary Medal for his exemplary service to his country. 

From 2019 to 2021, Cisneros served as U.S. representative for Los Angeles County in California’s 39th Congressional District where he served on the Armed Services and Veterans Affairs committees.

Gil is an advocate and co-founder of The Gilbert & Jacki Cisneros Foundation, an organization committed to improving the level of Hispanic education in the country and the lives of Veterans. Gilbert’s dedication toward philanthropy began when he purchased a winning California Mega Millions lottery ticket in 2010. Gil and Jacki partnered with the Hispanic Scholarship Fund and the city of Pico Rivera, California to create Generation First Degree Pico Rivera, with the goal of putting a college degree in every Hispanic household in the city. Gil’s commitment to education led him to be appointed to former First Lady Michelle Obama’s Reach Higher Initiative’s advisory board.

California’s 31st is an open Congressional District in Los Angeles County covering the San Gabriel Valley. Incumbent Congressmember Grace Napolitano is retiring. The district includes all or part of the Cities of Azusa, Baldwin Park, Bradbury, City of Industry, Covina, Duarte, El Monte, Glendora, Irwindale, La Puente, La Verne, Monrovia, San Dimas, South El Monte, and West Covina. 51.2% of the registered voters in CA-31 identify as Latino, and 15.3% are of Asian or Pacific Islander descent.

Gil Cisneros is a former Navy officer and the use of his military rank, job titles and photographs in uniform does not imply endorsement by the Department of the Navy or the Department of Defense.

Up Next

RELEASE: LA County Supervisor Hilda Solis Endorses Gil Cisneros for CA-31

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